"Elevate Your Style, Embrace Your. PRVLGD Status"

PRVLGD: Celebrating Melanin Excellence through Bold Fashion.

Why Choose Us?

At PRVLGD, our mission is to empower and uplift melanin people through fashion. We strive to celebrate diversity and cultural heritage through our designs, while providing high-quality and comfortable clothing that makes our customers feel confident and proud. We believe that fashion should be inclusive and accessible to everyone, and we are committed to creating a community of individuals who embrace their unique identity and express themselves through our clothing. Join us on this journey of self-expression, empowerment, and celebration of melanin excellence.

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About Us

Myles Ballard

CEO

PRVLGD is a team of individuals who are passionate about celebrating melanin people and promoting diversity and inclusivity through fashion. We believe that every person, regardless of their skin color or cultural background, deserves to feel confident and empowered in their skin. Our team is dedicated to creating high-quality clothing that represents and celebrates our community, while also promoting a message of trust and respect. We strive to create a safe and welcoming environment for all individuals, and we are committed to building a community that values diversity and uplifts marginalized voices. With PRVLGD, you can trust that you are not just getting stylish and comfortable clothing, but you are also supporting a brand that is committed to making a positive impact in the world.

"I gotta say, the PRVLGD hoodie is straight fire! I feel like a boss when I'm rocking it, and it's become my go-to hoodie for any occasion. PRVLGD knows how to do it right!"

Khaos Da Rapper
Music Business Professional

"My hoodie is amazing! It's comfortable, stylish, and empowering. I always get compliments when I wear it. Highly recommend PRVLGD."

Felicia Evans
Sea Moss Boss

"PRVLGD's hoodie is lit! It's mad comfortable, and the design is dope. I'm all about their commitment to diversity and inclusivity. When I'm wearing this hoodie, I feel PRVLGD and proud of who I am. Highly recommend it to anyone looking for fresh and empowering clothing."

LaDasha Green
Professional Chef